PRE-ORDER
Ships late November. Free toothbrush with every jar.
HONEST CLAIMS
Surface stains only. No shade promises.
SHIPPING
US & Canada, 3-9 business days.
The Sonic Brush
A better clean, every day.
A slim sonic toothbrush with three modes, a 2-minute timer and up to 60 days per charge.
THE POWDER: WHAT IT DOES AND DOESN'T
WHAT IT DOES
Lifts surface stains from coffee, tea and wine.
Vegan coconut activated charcoal, 30 g. Gentle use, 1-2 times a week.
WHAT IT DOESN'T
Change the natural colour of your teeth.
No shade promises, no clinical claims.
BEFORE YOU START
Ask your dentist first.
Sensitive teeth, dental work or braces: ask your dentist first. Not for children.
How to use the powder
1-2 TIMES A WEEK
Dip
Wet your brush and dip it lightly into the powder.
Brush
Brush gently for 2 minutes. No pressure needed.
Rinse
Rinse well. Wipe the jar rim and screw the lid back on.
The Sonic Brush
Every day, done properly.
The powder is a once or twice a week ritual. The Sonic Brush is for every day: slim, quiet, and it tells you when to move on.
- ModesGentle, Everyday, Intense
- Timer2 minutes, with 30-second pauses
- BatteryUp to 60 days per charge
- ChargingUSB-C, 3-4 hours
- WaterproofIPX7
$79.00Pre-order now
Ships late November. It will not whiten your teeth on its own.
Whitening strips
COMING SOON. PAP formula.
Want to know first?
Join the list at the bottom of this page. One email a month, no countdowns.
FAQ
Questions, answered plainly
I have sensitive teeth. Can I use the powder?
Ask your dentist first. The same goes for dental work, crowns, veneers or braces, and for any doubt at all. Not for children.
How do I use the powder?
Wet your brush, dip lightly, brush gently for 2 minutes, rinse well. 1-2 times a week.
How long does one jar last?
A 30 g jar lasts several months at 1-2 uses a week. You only need a light dip each time.
Shipping and returns
US & Canada, 3-9 business days, with tracking by email. Every order is covered by our 14-day 100% money-back guarantee.
Is the Sonic Brush included with the powder?
No, it is sold separately. Every pre-order jar comes with a free toothbrush, and the Sonic Brush is available on its own.